Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Games, Online, Business & Industry, Marketing & Advertising and 15 other categories.

2 LiftDNA is leading in Computer & Electronics, Arts & Entertainment, Financial Management, Relationships & Dating and one other category.


1 Optimatic is leading in most countries, including United States, France, Venezuela, Argentina and 12 other countries.

2 LiftDNA is leading in Tuvalu and Lithuania.