Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Games, News & Media, Arts & Entertainment, Business & Industry and 25 other categories.

2 LiftDNA is leading in People & Society, Music & Audio, TV & Video, Computer & Electronics and 4 other categories.


1 Optimatic is leading in most countries, including United States, Argentina, Peru, India and 24 other countries.

2 LiftDNA is leading in Poland, Taiwan, Denmark, Greece and 6 other countries.