Market Share by Top Websites

1 PubExchange is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to PubExchange in all segments.

Websites Categories

1 PubExchange has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 56 other categories.

2 LiftDNA is leading in Internet & Telecom, TV & Video, Humor and Search Engine.


1 PubExchange is leading in most countries, including United States, Philippines, Canada, Russia and 20 other countries.

2 LiftDNA is leading in Viet Nam, Romania, Portugal, Lithuania and 3 other countries.