Market Share by Top Websites

1 PubExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to PubExchange in all segments.

Websites Categories

1 PubExchange has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 64 other categories.

2 LiftDNA is leading in Internet & Telecom, TV & Video, Football and Search Engine.

Geography

1 PubExchange is leading in most countries, including United States, Canada, Russia, Spain and 26 other countries.

2 LiftDNA is leading in Denmark, Italy, Korea Republic, Taiwan and 7 other countries.