Market Share by Top Websites

1 Refined Labs is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Refined Labs in all segments.

Websites Categories

1 Refined Labs has better usage coverage in more websites categories. Including People & Society, Autos & Vehicles, Arts & Entertainment, Car Rentals and 43 other categories.

2 LiftDNA is leading in TV & Video, Humor, Football, Magazines & E-Zines and one other category.


1 Refined Labs is leading in most countries, including Germany, Austria, Belgium, Denmark and 19 other countries.

2 LiftDNA is leading in United States, Netherlands, China, Philippines and 4 other countries.