Market Share by Top Websites

1 SmartContext is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Business & Industry and 54 other categories.

2 LiftDNA is leading in Restaurants & Delivery, Investing, Football, Relationships & Dating and one other category.

Geography

1 LiftDNA is leading in most countries, including United States, China, Denmark, Venezuela and 8 other countries.

2 SmartContext is leading in Poland, United Kingdom, Russia, Germany and 7 other countries.