Market Share by Top Websites

1 SmartContext is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Cooking & Recipes and 69 other categories.

2 LiftDNA is leading in Relationships & Dating.

Geography

1 SmartContext is leading in most countries, including Poland, United Kingdom, Germany, Ireland and 48 other countries.

2 LiftDNA is leading in Tuvalu, United States, South Africa and Montenegro.