OpenX Lift is the only yield optimization platform that is a first party to the publisher's ad server, and is the industry's most advanced yield optimization platform for publishers. We believe that maximizing demand competition for every i...
In terms of market share, LiftDNA is clearly lagging behind, losing to StackAdapt in all segments.
LiftDNA has better usage coverage in more websites categories. Including People & Society, Business & Industry, Marketing & Advertising, Computer & Electronics and 4 other categories.
StackAdapt is leading in Health, Autos & Vehicles, Motorcycles, Career & Education and 4 other categories.
LiftDNA is leading in most countries, including Vietnam, Tuvalu, Bulgaria, Iran and 7 other countries.
StackAdapt is leading in United States, Canada, Germany, Spain and 4 other countries.