OpenX Lift is the only yield optimization platform that is a first party to the publisher's ad server, and is the industry's most advanced yield optimization platform for publishers. We believe that maximizing demand competition for every i...
In terms of market share, LiftDNA is clearly lagging behind, losing to TLV Media in all segments.
TLV Media has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, Internet & Telecom and 15 other categories.
LiftDNA is leading in Finance, Financial Management and Relationships & Dating.
TLV Media is leading in most countries, including Russia, Netherlands, Argentina, Venezuela and 16 other countries.
LiftDNA is leading in United States, Bulgaria, Colombia, France and 10 other countries.