OpenX Lift is the only yield optimization platform that is a first party to the publisher's ad server, and is the industry's most advanced yield optimization platform for publishers. We believe that maximizing demand competition for every i...
In terms of market share, LiftDNA is clearly lagging behind, losing to TLV Media in all segments.
TLV Media has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Computer & Electronics and 35 other categories.
LiftDNA is leading in Finance, Online Marketing, Financial Management, Investing and 5 other categories.
LiftDNA is leading in most countries, including United States, Spain, China, Poland and 15 other countries.
TLV Media is leading in France, United Kingdom, Egypt, Peru and 7 other countries.