Market Share by Top Websites

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Total Media has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Arts & Entertainment and 37 other categories.

2 LiftDNA is leading in Music & Audio, Online Marketing, Financial Management, Investing and 5 other categories.


1 LiftDNA is leading in most countries, including United States, Poland, Taiwan, Russia and 14 other countries.

2 Total Media is leading in Israel, Germany, Algeria, Ethiopia and 2 other countries.