Market Share by Top Websites

1 Total Media is leading in Top 10K Sites.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Total Media has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Arts & Entertainment and 40 other categories.

2 LiftDNA is leading in Internet & Telecom, Software, Music & Audio, Online Marketing and 6 other categories.

Geography

1 LiftDNA is leading in most countries, including France, Poland, South Africa, Thailand and 12 other countries.

2 Total Media is leading in Israel, United States, Brazil, Greece and 6 other countries.