Market Share by Top Websites

1 Total Media is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Total Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Religion & Spirituality, Internet & Telecom and 23 other categories.

2 LiftDNA is leading in Software, Computer & Electronics, Relationships & Dating, Financial Management and one other category.


1 LiftDNA is leading in most countries, including France, Tuvalu, South Africa, Antigua And Barbuda and 6 other countries.

2 Total Media is leading in Israel, India, South Korea, Russia and 3 other countries.