Market Share by Top Websites

1 Listrak is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Viacom Targeting is leading in Top 10K Sites.

Websites Categories

1 Listrak has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Home & Garden and 106 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, People & Society and 16 other categories.

Geography

1 Viacom Targeting is leading in most countries, including Brazil, Italy, Mexico, France and 36 other countries.

2 Listrak is leading in United States, Canada, Australia, United Kingdom and 23 other countries.