Market Share by Top Websites

2 In terms of market share, Localytics is clearly lagging behind, losing to Markitude in all segments.

Websites Categories

1 Localytics has better usage coverage in more websites categories. Including Internet & Telecom, Food & Drink, Adult, Music & Audio and 2 other categories.

2 Markitude is leading in Online Marketing.

Geography

1 Localytics is leading in most countries, including Brazil, United States, Belarus, India and 6 other countries.

2 Markitude is leading in Peru and Spain.