Lookery provides demographic marketing services in and around social networks, trying to solve the basic economic problem that social networks face: great user profiling but unpredictable ad inventory. The service makes it safe for social n...
In terms of market share, Lookery is clearly lagging behind, losing to Testnet in all segments.
Lookery has better usage coverage in more websites categories. Including People & Society, Internet & Telecom, News & Media, Adult and 20 other categories.
Testnet is leading in Sports, Food & Drink, Cooking & Recipes, Soccer and 2 other categories.
Lookery is leading in most countries, including United States, India, Italy, Japan and 6 other countries.
Testnet is leading in Belgium.