Market Share by Top Websites

1 mParticle is leading in Top 100K Sites.

2 In terms of market share, Lynchpin Analytics is clearly lagging behind, losing to mParticle in all segments.

Websites Categories

1 mParticle has better usage coverage in more websites categories. Including Internet & Telecom, Arts & Entertainment, Music & Audio, Computer & Electronics and 7 other categories.

2 Lynchpin Analytics is leading in Business & Industry, Shopping, Tourism, Travel and 2 other categories.

Geography

1 mParticle is leading in most countries, including United States, France, India and Mexico.

2 Lynchpin Analytics is leading in United Kingdom.