Market Share by Top Websites

2 In terms of market share, Lynchpin Analytics is clearly lagging behind, losing to Observer in all segments.

Websites Categories

1 Observer has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Arts & Entertainment, Internet & Telecom and 27 other categories.

2 Lynchpin Analytics is leading in Clothing, Banking and Finance.

Geography

1 Observer is leading in most countries, including United States, Russia, Brazil, Norway and 7 other countries.

2 Lynchpin Analytics is leading in United Kingdom.