In terms of market share, Lytiks is clearly lagging behind, losing to YellowTracker in all segments.
YellowTracker has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, News & Media and 65 other categories.
Lytiks is leading in Online Marketing.
YellowTracker is leading in most countries, including Netherlands, Belgium, United States, Germany and 15 other countries.
Lytiks is leading in Argentina.