2
In terms of market share, Madison Logic is clearly lagging behind, losing to Open AdExchange in all segments.
1
Open AdExchange has better usage coverage in more websites categories. Including Arts & Entertainment, Finance, Home & Garden and Jobs & Career.
2
Madison Logic is leading in Business & Consumer Services and Gambling.
1
Madison Logic is leading in most countries, including United States, Germany, India and Serbia.
2
Open AdExchange is leading in Denmark, Pakistan and Sweden.