Market Share by Top Websites

2 In terms of market share, Madison Logic is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Arts & Entertainment, Finance, Home & Garden and Jobs & Career.

2 Madison Logic is leading in Business & Consumer Services and Gambling.

Geography

1 Madison Logic is leading in most countries, including United States, Germany, India and Serbia.

2 Open AdExchange is leading in Denmark, Pakistan and Sweden.