Madison Logic is the only ad serving company built specifically for online lead generation to respond to the evolution of performance marketing. Madison Logic's LeadFocusâ„¢ technology provides a comprehensive yield and inventory manag...
In terms of market share, Madison Logic is clearly lagging behind, losing to Open AdExchange in all segments.
Madison Logic has better usage coverage in more websites categories. Including Computer & Electronics, Business & Industry, Software, Internet & Telecom and 18 other categories.
Open AdExchange is leading in Shopping, Tourism, Travel, Sports and 7 other categories.
Madison Logic is leading in most countries, including United States, United Kingdom, France, Canada and 20 other countries.
Open AdExchange is leading in Denmark, Sweden, Norway, Latvia and one other country.