Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Madison Logic is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Madison Logic has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Software, Health and 40 other categories.

2 Optimatic is leading in Arts & Entertainment, Games, Video Games, TV & Video and 12 other categories.


1 Madison Logic is leading in most countries, including India, Canada, Netherlands, Australia and 21 other countries.

2 Optimatic is leading in United States, United Kingdom, Israel, Thailand and 4 other countries.