Market Share by Top Websites

2 In terms of market share, Magnetise Group is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 27 other categories.

2 Magnetise Group is leading in TV & Video, Finance, Investing, Lottery and 2 other categories.

Geography

1 Open AdExchange is leading in most countries, including Denmark, Guatemala, Norway, Serbia and one other country.

2 Magnetise Group is leading in United Kingdom, Russia, United States and Libya.