Market Share by Top Websites

2 In terms of market share, Magnetise Group is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 28 other categories.

2 Magnetise Group is leading in TV & Video, Finance, Investing, Weather and 4 other categories.

Geography

1 Open AdExchange is leading in most countries, including Denmark, United Arab Emirates, Sweden, Romania and 2 other countries.

2 Magnetise Group is leading in United Kingdom, United States and Brazil.