Market Share by Top Websites

2 In terms of market share, Magnetise Group is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 27 other categories.

2 Magnetise Group is leading in TV & Video, Weather, Online Marketing, Email and 5 other categories.

Geography

1 Open AdExchange is leading in most countries, including Denmark, Germany, Sweden, Peru and 2 other countries.

2 Open AdExchange is leading in Denmark, Germany, Sweden, Peru and 2 other countries.