Market Share by Top Websites

1 Sprinkle is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Media6Degrees is leading in Top 10K Sites.

Websites Categories

1 Media6Degrees has better usage coverage in more websites categories. Including People & Society, Business & Industry, Shopping, Travel and 66 other categories.

2 Sprinkle is leading in Arts & Entertainment, News & Media, Music & Audio, Internet & Telecom and 49 other categories.


1 Media6Degrees is leading in most countries, including United States, Canada, United Kingdom, India and 27 other countries.

2 Sprinkle is leading in Sweden, Norway, Spain, Denmark and 12 other countries.