Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Specific Media is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Food & Drink, Shopping and 209 other categories.

2 Specific Media is leading in Coupons, File Sharing, Catering and College & University Press.

Geography

1 MediaMath is leading in most countries, including United States, France, Japan, United Kingdom and 144 other countries.

2 Specific Media is leading in Faroe Islands and Greenland.