Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Sprinkle is still behind MediaMath in all market share segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Food & Drink, Shopping and 213 other categories.

2 Sprinkle is leading in Newspapers, Associations, Crime & Prosecution and Horses.


1 MediaMath is leading in most countries, including United States, Japan, France, Brazil and 134 other countries.

2 Sprinkle is leading in Sweden, Slovakia, Czech Republic, Denmark and 2 other countries.