Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TradeTracker is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Food & Drink, Autos & Vehicles and 129 other categories.

2 TradeTracker is leading in Shopping, Travel, People & Society, Internet & Telecom and 81 other categories.

Geography

1 MediaMath is leading in most countries, including United States, Japan, France, United Kingdom and 108 other countries.

2 TradeTracker is leading in Netherlands, Finland, Poland, Belgium and 26 other countries.