Market Share by Top Websites

1 Twitter Advertising is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, MediaMath is still behind Twitter Advertising in all market share segments.

Websites Categories

1 Twitter Advertising has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Shopping and 191 other categories.

2 MediaMath is leading in Food & Drink, Accommodation & Hotels, Construction & Maintenance, Adult and 37 other categories.

Geography

1 Twitter Advertising is leading in most countries, including United States, Great Britain, India, France and 177 other countries.

2 MediaMath is leading in Japan, Mexico, South Korea, Romania and 22 other countries.