Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, YuMe is still behind MediaMath in all market share segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Food & Drink and 187 other categories.

2 YuMe is leading in People & Society, Sports, Religion & Spirituality, Cooking & Recipes and 28 other categories.


1 MediaMath is leading in most countries, including United States, Japan, Brazil, United Kingdom and 124 other countries.

2 YuMe is leading in France, Morocco, Congo Republic, Congo and 25 other countries.