Market Share by Top Websites

1 Unica is leading in Top 1M Sites and The Entire Web.

2 Meetrics is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Health and 116 other categories.

2 Meetrics is leading in Sports, Music & Audio, Soccer, Video Games and 19 other categories.

Geography

1 Unica is leading in most countries, including United States, United Kingdom, Canada, Italy and 88 other countries.

2 Meetrics is leading in Germany, Poland, Austria, Norway and 2 other countries.