Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Merchenta is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, News & Media and 103 other categories.

2 Merchenta is leading in Home & Garden, Magazines & E-Zines and Publications.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Spain, Germany and 45 other countries.

2 Merchenta is leading in United Kingdom, Malaysia, Hong Kong, Jersey and one other country.