Market Share by Top Websites

1 PointRoll is leading in The Entire Web.

2 In terms of market share, Merchenta is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, News & Media and 105 other categories.

2 Merchenta is leading in Clothing, Children, Makes & Models, Publications and one other category.

Geography

1 PointRoll is leading in most countries, including United States, Canada, India, Australia and 38 other countries.

2 Merchenta is leading in Malaysia, Hong Kong, Jersey, Switzerland and 2 other countries.