Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Merchenta is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 102 other categories.

2 Merchenta is leading in Clothing, Children, Makes & Models and Publications.

Geography

1 PointRoll is leading in most countries, including United States, India, Canada, United Kingdom and 39 other countries.

2 Merchenta is leading in Hong Kong, Jersey, Malaysia, Switzerland and 2 other countries.