Market Share by Top Websites

2 In terms of market share, Merchenta is clearly lagging behind, losing to Six Apart Advertising in all segments.

Websites Categories

1 Six Apart Advertising has better usage coverage in more websites categories. Including Adult, Health, Arts & Entertainment, Games and 8 other categories.

2 Merchenta is leading in Lifestyle and E-commerce & Shopping.

Geography

1 Six Apart Advertising is leading in most countries, including United States, Brazil, Canada, Taiwan and 6 other countries.

2 Merchenta is leading in Australia, China and Ecuador.