Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Mindset Media is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Video Games, Internet & Telecom and 20 other categories.

2 Mindset Media is leading in People & Society, Shopping, Science, Movies and 8 other categories.

Geography

1 Optimatic is leading in most countries, including United States, Israel, United Kingdom, Poland and 9 other countries.

2 Mindset Media is leading in Mexico, Saudi Arabia and France.