Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Mirando is clearly lagging behind, losing to Nielsen Display Ads in all segments.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Shopping, Food & Drink and 155 other categories.

2 Mirando is leading in People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 50 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United States, Germany, United Kingdom and 118 other countries.

2 Mirando is leading in Indonesia, Brazil, Russia, Mexico and 46 other countries.