Market Share by Top Websites

1 Mirando is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to Mirando in all segments.

Websites Categories

1 Mirando has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 179 other categories.

2 YuMe is leading in Newspapers, Tennis, Weight Loss, Water Sports and one other category.


1 Mirando is leading in most countries, including Indonesia, India, Germany, Brazil and 133 other countries.

2 YuMe is leading in Mozambique and Zambia.