Market Share by Top Websites

1 Twitter Advertising is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Moat is clearly lagging behind, losing to Twitter Advertising in all segments.

Websites Categories

1 Twitter Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Games, Finance and 17 other categories.

2 Moat is leading in News & Media, Community & Society and Reference Materials.

Geography

1 Moat is leading in most countries, including France, Spain, Italy, Brazil and 107 other countries.

2 Twitter Advertising is leading in United States, Japan, South Korea, United Kingdom and 43 other countries.