Mobile Theory empowers the world's top brands, agencies and publishers with technology, solutions and services to deliver advertising campaigns that engage and immerse the mobile consumer. Through transparent, premium sites and apps, we rea...
In terms of market share, Mobile Theory is clearly lagging behind, losing to OptiFuze in all segments.
OptiFuze has better usage coverage in more websites categories. Including Sports, Health, Arts & Entertainment, News & Media and 14 other categories.
Mobile Theory is leading in Business & Industry, Construction & Maintenance, Computer & Electronics and Programming.
OptiFuze is leading in most countries, including United States, Canada, India and United Kingdom.
Mobile Theory is leading in Viet Nam and Philippines.