Market Share by Top Websites

1 Targetix is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Mobile Theory is clearly lagging behind, losing to Targetix in all segments.

Websites Categories

1 Targetix has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Automotive Industry, Shopping and 53 other categories.

2 Mobile Theory is leading in Programming and Games.

Geography

1 Targetix is leading in most countries, including Russia, Ukraine, Armenia, Montenegro and 4 other countries.

2 Mobile Theory is leading in United States, India and Viet Nam.