Mobile Theory empowers the world's top brands, agencies and publishers with technology, solutions and services to deliver advertising campaigns that engage and immerse the mobile consumer. Through transparent, premium sites and apps, we rea...
In terms of market share, Mobile Theory is clearly lagging behind, losing to Traffiq in all segments.
Mobile Theory has better usage coverage in more websites categories. Including Health, Business & Industry and Construction & Maintenance.
Traffiq is leading in Autos & Vehicles and Car Buying.
Mobile Theory is leading in most countries, including United States, India, China and Poland.
Traffiq hasn't got a lead over Mobile Theory in any country.