Market Share by Top Websites

2 In terms of market share, Mobile Theory is clearly lagging behind, losing to Unicast in all segments.

Websites Categories

1 Mobile Theory has better usage coverage in more websites categories. Including Health, Business & Industry, Games, Programming and 2 other categories.

2 Unicast is leading in People & Society, News & Media, Arts & Entertainment and Performing Arts.

Geography

1 Mobile Theory is leading in most countries, including United States, India, New Zealand and China.

2 Unicast hasn't got a lead over Mobile Theory in any country.