Market Share by Top Websites

1 TurnTo is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Mopinion is clearly lagging behind, losing to TurnTo in all segments.

Websites Categories

1 TurnTo has better usage coverage in more websites categories. Including Shopping, Business & Industry, Home & Garden, Clothing and 34 other categories.

2 Mopinion is leading in Autos & Vehicles, Finance, Financial Management, Car Buying and 15 other categories.

Geography

1 TurnTo is leading in most countries, including United States, United Kingdom, Canada, Russia and 8 other countries.

2 Mopinion is leading in Netherlands, France, Austria, Korea Republic and one other country.