Market Share by Top Websites

2 mParticle is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Optimost has better usage coverage in more websites categories. Including Finance, Business & Industry, Insurance, People & Society and 60 other categories.

2 mParticle is leading in News & Media, Newspapers, TV & Video, Food & Drink and 8 other categories.

Geography

1 Optimost is leading in most countries, including United States, United Kingdom, Australia, India and 50 other countries.

2 mParticle is leading in Canada, Japan, Austria and Lebanon.