Market Share by Top Websites

1 TruEffect is leading in Top 100K Sites and Top 1M Sites.

2 mParticle is leading in Top 10K Sites.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including News & Media, Business & Industry, People & Society, Arts & Entertainment and 45 other categories.

2 mParticle is leading in Banking, Movies, Restaurants & Delivery, Food & Drink and 6 other categories.

Geography

1 TruEffect is leading in most countries, including United States, Japan, Germany, Italy and 17 other countries.

2 mParticle is leading in El Salvador.