Market Share by Top Websites

1 TruEffect is leading in Top 1M Sites.

2 mParticle is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including People & Society, News & Media, Business & Industry, Arts & Entertainment and 42 other categories.

2 mParticle is leading in Movies, Banking, Relationships & Dating, Recreation & Hobbies and 5 other categories.

Geography

1 TruEffect is leading in most countries, including United States, Japan, Russia, China and 20 other countries.

2 mParticle is leading in Algeria and France.