Market Share by Top Websites

1 Naver Analytics is leading in Top 1M Sites and The Entire Web.

2 Nielsen NetRatings is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Naver Analytics has better usage coverage in more websites categories. Including E-commerce & Shopping, Computers Electronics & Technology, Lifestyle, Jobs & Career and 12 other categories.

2 Nielsen NetRatings is leading in Games, Arts & Entertainment, Sports, Food & Drink and 4 other categories.

Geography

1 Nielsen NetRatings is leading in most countries, including United States, Italy, Australia, United Kingdom and 138 other countries.

2 Naver Analytics is leading in South Korea, Japan, Taiwan, Vietnam and 6 other countries.