Market Share by Top Websites

1 Unica is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, NedStat is clearly lagging behind, losing to Unica in all segments.

Websites Categories

1 NedStat has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Shopping and 10 other categories.

2 Unica is leading in Business & Industry, Autos & Vehicles, Health, Finance and 6 other categories.


1 NedStat is leading in most countries, including Netherlands, France, Germany, United Kingdom and 71 other countries.

2 Unica is leading in United States, Japan, Canada, China and 34 other countries.