Market Share by Top Websites

1 Unica is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, News Registry is clearly lagging behind, losing to Unica in all segments.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Health and 92 other categories.

2 News Registry is leading in News & Media, People & Society, Arts & Entertainment, Music & Audio and 37 other categories.


1 Unica is leading in most countries, including United States, Germany, United Kingdom, Canada and 88 other countries.

2 News Registry hasn't got a lead over Unica in any country.