In terms of market share, Newtention is clearly lagging behind, losing to ReferLocal in all segments.
Newtention has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Travel and 22 other categories.
ReferLocal is leading in Newspapers.
Newtention is leading in most countries, including Germany, Italy, Thailand, Russia and 6 other countries.
ReferLocal is leading in United States and Philippines.