Market Share by Top Websites

1 WordStream is leading in Top 1M Sites.

2 In terms of market share, Nextag ROI Optimizer is clearly lagging behind, losing to WordStream in all segments.

Websites Categories

1 WordStream has better usage coverage in more websites categories. Including Business & Industry, People & Society, Relationships & Dating, Autos & Vehicles and 52 other categories.

2 Nextag ROI Optimizer is leading in Shopping, Marketing & Advertising, Home & Garden, Industrial Goods & Services and 8 other categories.

Geography

1 WordStream is leading in most countries, including United States, United Kingdom, Switzerland, Mexico and 12 other countries.

2 Nextag ROI Optimizer is leading in Germany, France, Gambia, Japan and one other country.