In terms of market share, Observer is clearly lagging behind, losing to Phonalytics in all segments.
Observer has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Arts & Entertainment, Internet & Telecom and 24 other categories.
Phonalytics is leading in Travel, Accommodation & Hotels, Tourism, Recreation & Hobbies and 7 other categories.
Observer is leading in most countries, including Russia, United Kingdom, Brazil, Norway and 7 other countries.
Phonalytics is leading in United States, Canada and Serbia.