Market Share by Top Websites

2 OMG is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 OMG has better usage coverage in more websites categories. Including Shopping, Business & Industry, Travel, Coupons and 56 other categories.

2 Open AdExchange is leading in Law & Government, Newspapers, Office Products, Sports and 3 other categories.


1 OMG is leading in most countries, including India, United States, United Kingdom, Pakistan and 32 other countries.

2 Open AdExchange is leading in Denmark, Norway and Turkey.