Market Share by Top Websites

1 Simply is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, OMG is clearly lagging behind, losing to Simply in all segments.

Websites Categories

1 Simply has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 90 other categories.

2 OMG is leading in Shopping, Coupons, Travel, Tourism and 39 other categories.


1 Simply is leading in most countries, including Italy, United States, Spain, Australia and 31 other countries.

2 OMG is leading in India, United Kingdom, Poland, Netherlands and 25 other countries.