Market Share by Top Websites

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to PocketCents in all segments.

Websites Categories

1 PocketCents has better usage coverage in more websites categories. Including Internet & Telecom, Arts & Entertainment, People & Society, Business & Industry and 59 other categories.

2 Open AdExchange is leading in Shopping, Travel, Real Estate, Newspapers and 11 other categories.

Geography

1 PocketCents is leading in most countries, including India, United States, Indonesia, Germany and 15 other countries.

2 Open AdExchange is leading in Denmark, United Kingdom, Sweden and Norway.