Market Share by Top Websites

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to PocketCents in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Computers Electronics & Technology, Finance, Home & Garden and Jobs & Career.

2 PocketCents is leading in Health.

Geography

1 Open AdExchange is leading in most countries, including Denmark, Pakistan and Sweden.

2 PocketCents is leading in Finland and United States.