In terms of market share, Open AdExchange is clearly lagging behind, losing to PrecisionDemand in all segments.
Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 20 other categories.
PrecisionDemand is leading in Programming, Photography, Finance and Investing.
Open AdExchange is leading in most countries, including Denmark, United States, United Kingdom, Sweden and one other country.
PrecisionDemand is leading in Iran and Taiwan.