In terms of market share, Open AdExchange is clearly lagging behind, losing to PrecisionDemand in all segments.
Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 27 other categories.
PrecisionDemand is leading in Marketing & Advertising, Computer & Electronics, Investing, Finance and 4 other categories.
PrecisionDemand is leading in most countries, including United States, Egypt, Ukraine, Spain and 10 other countries.
Open AdExchange is leading in Denmark, United Kingdom, United Arab Emirates, Sweden and 2 other countries.