Market Share by Top Websites

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to PrecisionDemand in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 25 other categories.

2 PrecisionDemand is leading in Computer & Electronics, Programming, Software, Finance and 2 other categories.

Geography

1 Open AdExchange is leading in most countries, including Denmark, Norway, Sweden and United Kingdom.

2 PrecisionDemand is leading in United States, Iran and Yemen.