Market Share by Top Websites

1 TrafficJunky is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to TrafficJunky in all segments.

Websites Categories

1 TrafficJunky has better usage coverage in more websites categories. Including Adult, Business & Industry, Internet & Telecom, Arts & Entertainment and 22 other categories.

2 Open AdExchange is leading in Shopping, Newspapers, Law & Government, News & Media and 7 other categories.

Geography

1 TrafficJunky is leading in most countries, including United States, Russia, Germany, China and 46 other countries.

2 Open AdExchange is leading in Denmark and Sweden.