Market Share by Top Websites

1 Vdopia is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Vdopia in all segments.

Websites Categories

1 Vdopia has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, TV & Video, News & Media and 54 other categories.

2 Open AdExchange is leading in Shopping, Marketing & Advertising, Travel, Real Estate and 12 other categories.

Geography

1 Vdopia is leading in most countries, including India, Indonesia, United States, Thailand and 15 other countries.

2 Open AdExchange is leading in Denmark, Sweden, Ukraine, Romania and one other country.