Market Share by Top Websites

1 Wall Street on Demand is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Wall Street on Demand in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 23 other categories.

2 Wall Street on Demand is leading in News & Media, Finance, Investing, Computer & Electronics and 12 other categories.

Geography

1 Wall Street on Demand is leading in most countries, including United States, China, Taiwan, India and 4 other countries.

2 Open AdExchange is leading in Denmark, Norway, Sweden and United Kingdom.